SAMMI REINSTEIN

About Me

1645801489057.jpg

Hey, I'm Sammi 👋

I currently work at Drift, a company all about starting conversations.

At Drift, I used to build chatbots & conversational marketing strategies for companies like Adobe, Box, Commvault, and Marketo.

Now, I work on the marketing team creating product education content that makes it easy for our customers to understand how to get the most out of Drift.

📣 P.S. I also have a podcast about this type of stuff. It's called Conversation Starters and you can listen anywhere you listen to podcasts or at conversationstarterspodcast.drift.com

 
 

Drift 

Content Marketing Manager 

July 2021 - Present

Boston, MA

As a member of the content & community team at Drift, I create product education content to inspire and delight our buyers and customers.  

— Host of the Conversation Starters podcast.

— Execute post-sales content offers in collaboration with Demand Gen. 

— Write long-form and short-form content, such as guides, landing page copy, templates, email newsletters, and more. 

— Product educator & content creator for Drift Insider.

Senior Associate Professional Services Consultant 

January 2020 - July 2021

Boston, MA

Associate Professional Services Consultant 

June 2019 - January 2020

Boston, MA

Demand Generation Intern

Jan 2019 - June 2019

Boston, MA

Apple

Corporate Communications Intern

May 2018 - August 2018

Cupertino, CA

Worked with Apple’s PR/communications department on the iOS and HomePod team. 

 

— Developed an influencer strategy, detailing best practices in emerging media and provided YouTube editorial analysis.

— Researched new and emerging talent to engage a new audience.

— Helped write targeted media lists with relevant creators. 

— Developed product launch experience as part of the team that introduced iOS 12. 

— Conducted analysis on iOS and HomePod competitors, including Android software, Amazon Alexa, and Google Home. 

Evergage, A Salesforce Company 

Marketing Intern

April 2017 - November 2017

Boston, MA

Conducted market research and competitive analysis.
 Researched SEO keywords and assisted in SEO efforts.
 Executed email marketing campaigns. 

PROJECTS

Screen Shot 2022-03-04 at 2.44.37 PM.png

Podcast Host, Conversation Starters

 Through the power of conversations with Drifters, customers, and special guests, Sammi Reinstein, explores how a focus on things like copywriting, web experience, and team alignment can accelerate revenue for your business. 

Screen Shot 2022-03-04 at 2.49_edited.jpg

Really Good Chatbots

 A collection of really good chatbots to help customers find inspiration for their next bot build. 

RevAcclGuide-Stage02-above-the-fold-.jpg

Revenue Acceleration Guides

Author of the Revenue Acceleration Guide series. This series is aimed to help marketers along their revenue journey — from setting up their account to creating advanced playbooks. 

 
 

CONTACT

Get in touch with me for more information. I’d love to hear from you.